Destination Africa offers unique and exciting destinations 


Destination Africa, founded in February 2014. Hours of brainstorming, countless cups of coffee and meticulous planning between Scott Edkins and Rune Engstrøm, led to the creation of the first African travel company exclusively for the Scandinavian market. Scott is South Africa’s foremost inbound tour operator and Rune Engstrøm is Norway’s premier specialist to Africa. With 20+ years of expertise in South Africa’s most popular tourist hotspot, the Western Cape and two decades of understanding niche preferences of Scandinavian travellers, Destination Africa is for those seeking the authentic African flavour. 

From the moment you arrive, you will discover why, since 1996, discerning travellers from all over the world trust our on-ground services for lodging, transfers, guided excursions, gastronomy and virtually every logistical aspect of their tour in Africa. Our resident insiders have visited every destination we recommend. Their growing knowledge and valuable insights enable travellers to enjoy the best value-added services, access off-limit venues and indulge in well-preserved local secrets. 

Madelene Segelöv
Madelene Segelöv
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We’ve been working with Destination Africa as our South Africa DMC for about 5 years now. They are very knowledgable, professional and everything from quotations, bookings and implementation of the trips always run very smoothly. Im always getting great reviews from my clients after their South Africa trip. I warmly recommend Destination Africa!
Charlotte Ehde-Eliassen
Charlotte Ehde-Eliassen
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Vilja is a well know tour operator in Norway, we have for 30 years organized tours for ladies all over the world. For the last 5 years has South-Africa become a popular destination for our customers. Thanks to Destination Africa for organizing our tours and being “us” in this great country so far, far away from Norway. With their professional team, great hotels, and lots of experiences. For us there is only one thing that is important, happy and content costumers that book new tours. And yes, they all do! We look very much forward to many more years in cooperation with Destination Africa!
Vidar Olsen
Vidar Olsen
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We have been working with Destination Africa as our DMC for South Africa for 5 years. The DA team takes great care of our clients, and we would recommend their services to anyone looking for the perfect Africa Holiday.

South Africa is known for its beautiful beaches, world-class wine, and abundance of outdoor activities, making it an ideal destination for Scandinavian tourists seeking a mix of relaxation and adventure. The country is home to an abundance of premier golf courses and offers a range of luxury hotels and lodges, including some that offer indulgent spa treatments and fine dining experiences. In addition, South Africa has a rich cultural heritage and offers a range of cultural experiences, such as visiting the Cape Winelands or exploring the history of Robben Island.

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Kenya is another popular destination for Scandinavian tourists, offering a range of luxury hotels, resorts, and lodges that cater to the needs of travellers looking for indulgent and immersive experiences. The country is known for its stunning wildlife and offers a range of safari experiences, from traditional game drives to more exclusive options. In the Maasai Mara National Reserve, for example, travellers can stay in luxury tented camps and enjoy close encounters with some of Africa’s most iconic animals, including the Big Five. In addition, Kenya has a rich cultural heritage and offers a range of cultural experiences, such as visiting traditional Maasai villages or exploring the historic island of Lamu.


Ethiopia is a less well-known destination for Scandinavian travellers, but it has a lot to offer in terms of luxury tourism. The country is home to a range of upscale hotels and lodges, many of which offer stunning views of the surrounding landscape. Ethiopia is also home to a thriving coffee industry, and travellers can indulge in luxurious coffee experiences such as coffee tastings and tours of coffee plantations. In addition to its cultural and culinary offerings, Ethiopia is also home to a range of natural attractions, including the stunning rock-hewn churches of Lalibela, the ancient castles and palaces of Gondar, and the otherworldly landscapes of the Danakil Depression.

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Overall, South Africa, Kenya, and Ethiopia are all exciting destinations that offer a range of luxury tourism options for Scandinavian travelers looking for indulgent and immersive experiences. From luxury hotels and resorts to cultural and natural attractions, these countries have a lot to offer those looking to experience the best that Africa offers. Whether you’re interested in relaxing on beautiful beaches, enjoying fine dining and wine, or immersing yourself in the rich culture and history of the region, these countries offer something for everyone.


With all that in mind, Africa’s allure is not surprising. What is surprising is that there is not a single travel agency in Scandinavia dedicated to Africa. Sure, there are many that sell holidays to Africa (as well as other parts of the world). But, you need a superspecialist to know which estates have the best terroir for each wine cultivar; how to play at a ‘members-only’ golf club; where to find the elusive leopard and when to witness a surreal moonbow at night; an insider, with in-depth knowledge and local resources to explore the real gems that this country has to offer. Provided you are willing to take a closer look.

We work exclusively through respected, registered travel agents and operators on a B2B model. Our representation in Oslo will guarantee a truly memorable vacation in and around the Cape region, while also serving across South Africa through our partners in Durban, Limpopo and Johannesburg.